One PTI Label Doesn’t Fit All
You Need A Custom PTI Label Solution That Sticks In Challenging Conditions The Produce Traceability Initiative (PTI) is a relatively new development for the food industry; it has added incredible accountability to the process of growing, picking, packing, labeling and...
IRC Labels Increase Sales and Reduce Retail Losses
Want to Increase Sales and Reduce Retail Losses? IRC Labels Do It All! IRC labels have been a pretty popular topic in marketing and sales circles lately. One big reason, as I mentioned last week, is that they have the highest redemption rate of all types of coupons....
IRC Labels Put Your Brand in the Right Place at the Right Time
IRC Labels Mean On-the-spot Savings and a Win for New Customers and Your Business! We’re not just business people; we’re consumers, too just like you. I would imagine that most of us can appreciate the impact an Instant Redeemable Coupon or IRC labels can have on us...PTI Labels That Stick To Adhere Throughout The Supply Chain
Produce Suppliers, You Need PTI Labels for Compliance…And We’re Making Them Stick! From labels that help logistics and fulfillment for manufacturers and warehouse operations, to labels for bottles of craft beer actually made out of hops, we have had over 90...3 Ideas To Be More Productive at Work
Looking for Ways to Be More Productive at Work? The annual “Lions’ Lament” is starting around these parts, so that means football season (and fall) is dead ahead. If your office enjoys a bit of a relaxed attitude during the summer months, it’s time to get back to an...Here’s How to Make Products Fly Off Your Shelves
IRC Labels Grab Attention And Sales! Think of the aisles of your local supermarket. All those products just sitting there, waiting and hoping to be “chosen” by a cart-pushing shopper. If you are the manufacturer of one of those products, it can be a marketing...How To Reduce Print Supply Chain Costs With Print Management
Print Management Saves You Money And More In Your Print Supply Chain Last week, I talked about the ways that having a print supply chain management system in place can help you streamline your marketing efforts and make the entire process more efficient and more...
Promotional Items…Why You Need A Game Plan
A strategy for promotional items means better choices, better results, and better business all around. From planning for seasonal events, to having a year-round online company store for promotional products, having a solid game plan is the only way to go.
What Role Do Labels Play In Your Organization?
In Business Today, Labels Are More Than Logos Ask the average consumer walking through a mall or grocery store what a “label” is, and they’ll probably describe the kind you find on a jar of peanut butter or pair of jeans. That’s only logical as it would be almost...How To Make Promotional Products Work for Your Target Market – Infographic
People are always asking me if promotional products actually work to increase awareness, leads and sales. After being in the industry all of my life, I can tell you emphatically that yes, indeed, promotional products can effectively market your brand by reaching your target market, increasing leads and sales…but you have to have a plan.
If you have multiple locations or many departments ordering promotional products, if you exhibit at a lot of trade shows or if you feel like you would like a better plan for your promotional product management, you are not alone.