Does Advertising With Promotional Items Work?

Survey: Consumers Say Promotional Items Are the BEST Advertising: Part 1 of 6 I’ve just come across some survey results that support something I’ve known for a long time and I am excited to share it with every CEO, marketing executive, business owner and sales person...
What Is Print Supply Chain Management?

What Is Print Supply Chain Management?

Print Supply Chain Management: An Opportunity for Profit I’ve given this post a pretty basic headline. And I’ll answer the question it asks in a moment. But first, let’s look at why people are losing money in business by failing to understand what print supply chain...
Print-On-Demand Solution Saves State Agency Nearly $1 Million

Print-On-Demand Solution Saves State Agency Nearly $1 Million

Print-on-Demand Turns Creativity into Productivity If you are a regular reader, you know I am a big believer in the efficiency of our variable print-on-demand technologies. The benefits are just so obvious. First, it gives you the ability to update and/or customize...
How to Be Happy at Work

How to Be Happy at Work

How to Be Happy at Work? Here Are 12 Ways. “Well, I hope you’re happy.” We’re used to hearing that with a dose of sarcasm, but I really mean it. I hope you’re happy at home and at work. Today, I wanted to take a little break from the print and promotion...
How to Use Custom Product Labels to Increase Sales

How to Use Custom Product Labels to Increase Sales

Custom Product Labels Increase Sales by Drawing in Customers Most of the time, I talk about how your business can increase efficiency, reduce costs and get more sales. Usually, I talk about technologies like online portals for sourcing and procurement of printing and...