Stronger Sales Through Marketing Enablement: Part 1 of 7 Many companies think of marketing as a rather one-dimensional process, shouting good things about their products or services from the proverbial mountaintop. But to translate into increased sales, it needs to...
Take Note: Handwritten Notes Work Best. Want to Remember It? Write It, Don’t Type It I find this very interesting, and maybe you will, too. But just this week I noticed still another article talking about the downside of taking notes by computer instead of taking...
Are You Looking for Success In All The Wrong Places? Making a business thrive is 80% psychology and 20% strategy. That’s one thing I’ve learned from a program I recently completed. It’s called Mind Hack, developed by David Bayer. And I’d encourage you to learn a...
Helpful Tip for Direct Mail: “Item-ize” It Recently, I came across an interesting blog post. It focused on how to make direct mail more effective. The author was knowledgeable, and she made some good suggestions. But she forgot the most proven “tactic” of...
Is Vistaprint or Walmart Right for YOUR Promotional Product Needs? Promotional products are excellent marketing tools that offer great ROI and work to build your business. You’ve read my posts singing their praises. After all, they are the most effective forms of...
