Thinking of Going Digital? Your Customers May Not Come Along. The phrase “paper or plastic” has become an iconic cliché of modern society, and the staple of commercials and stand-up comedy routines. Grocery stores normally offer a choice, because different customers...
Protect Your Data and Your Customer Relationships Last week I pointed out the importance of having a disaster recovery plan. In that post, I wanted to emphasize first, that natural disasters like floods and hurricanes aren’t as rare as you might think—and effect...
The Real Disaster is Not Having a Plan: Part 1 of 2 Your business doesn’t just put products or services into the marketplace. It puts food on the table for you, your employees and their families. You work hard every day to increase the success of your business....
Printing Services Can Benefit Your Financial Institution by Enhancing Efficiency and Engaging Customers For banks and other financial institutions, the proverbial “price of entry” is clearly accuracy. But beyond that, other things help determine success. I’m...
This Unbelievable Promotional Umbrella Works Better in the Rain — and in Your Promotional Marketing! Okay, by now you know my last few posts have dealt with using umbrellas for promotional marketing. But I’ve saved the best for last. The best umbrella, that is. It has...
